JOB SPECIFICATION – DIGITAL MARKETING INTERN

 

Blok is a property development brand with a difference. Sure, we’ve heard this before, but you see a Blok apartment is designed and curated by passionate urban dwellers themselves and this understanding results in a product that delivers on every aspect of city living. From the delicately constructed flow to the generous size of each apartment.  Blok is more than a property brand. It’s an opportunity to rediscover urban living.

 

Job Description

We are looking for a passionate and fast-learning Digital Marketing Intern to join the marketing team.

The Digital Marketing Intern is responsible for assisting the Marketing Manager in implementing the overall communications and marketing plan, and assisting in the execution of all digital marketing, including SEO/SEM, marketing database, email, social media and lead gen campaigns. They should have an understanding of current digital and social marketing tools, digital lead generation landscapes and emerging trends/best practices.

This role would be ideal for an individual who has just completed their studies and wants to get some hands-on experience.

 

Duties

1. Digital Marketing

  1. Work with the Marketing Manager and external  agencies to plan, execute and measure digital campaigns.
  2. Brainstorm new growth strategies in collaboration with internal and external teams
  3. Assist in reviewing the holistic digital strategy on an ongoing basis to ensure it is best of breed
  4. Review all elements of each paid campaign to ensure any efficiencies are achieved
  5. Setting up email campaigns

 

2.Social Media and Property Listings

  1. Audit of Property listings to ensure consistency and visibility
  2. Work with Marketing Manager to refine social media strategy and best practices
  3. Assist in managing social media channels (Instagram, Linkedin)

 

3. Reporting

  1. Using CRM data to compile accurate weekly reports to track growth and success rates of lead gen campaigns

 

4. General and Creative Assets Management

  1. Assist with Marketing Research
  2. DTP (Asset  resizing, minor edits)
  3. Marketing Collateral management
  4. Administrative support

 

Reporting to   Marketing Manager, Sales and Brand Manager

Working with Brokerage Team

 

Qualifications, Qualities and Experience

  • Digital Marketing Qualification / Experience in Digital Marketing
  • Attention to detail
  • Good written and spoken English communication skills
  • Positive and professional attitude
  • The ability to perform and self-manage in a dynamic and fast paced work environment

 

Remuneration

R8 000 per month, on a fixed term contract of 6 months  with an option to extend.

In applying for the position, please submit the following:

  1. Your updated CV
  2. References
  3. Completed recruitment task for the role
    1. What do you think is the biggest challenge in digital lead generation and marketing (particularly in the property development space)?
    2. What do you think is the next major trend  in digital marketing / lead generation?
    3. Why would you like to work for Blok?
    4. What will be the biggest challenge for you in terms of this job spec?
    5. List of initial questions regarding the company (Blok) and/or job specification